Tuesday, October 26, 2021
Affiliate Marketing Updates

VidCrunch Secures $2.5 MM to reinforce content material advertising and marketing platform

VidCrunch, a number one internet and app video content-based monetization supplier and a Google MCM Companion, introduced at the moment…

By Staff , in Video Marketing , at May 31, 2021

VidCrunch, a number one internet and app video content-based monetization supplier and a Google MCM Companion, introduced at the moment that it secured a multi-million-dollar financing facility from Silicon Valley Financial institution (SVB), the financial institution of the world’s most progressive corporations and their traders,  to broaden the corporate’s international gross sales workforce, improve its engineering assets, and proceed its ongoing investments in product improvement, content material curation and creation for its writer portfolio. The funding supplies extra layer within the firm financing, on prime of $2.0 MM already secured by outstanding Silicon Valley angels.

The Miami-based know-how firm develops and markets its Sensible Video ProducerTM know-how, which robotically curates and publishes video content material for internet, app and CTV publishers.

Oded Pelled, VidCrunch’s Govt Chairman mentioned: “VidCrunch noticed large success in APAC and Europe, serving premium publishers like CNN Philippines, Manorama On-line, GMX.web, Internet.de, Mail.com and others. Due to our investments in monetization know-how, content material curation and our A number of Buyer Administration (MCM) partnership with Google in addition to different SSP and DSP companions (together with Comcast, Verizon, PubMatic, and Unruly) and Companies, we’re rising our enterprise at charges a lot greater than the general business. These options guarantee we keep forward of the more and more complicated wants of each our publishers and advertisers. We discovered a terrific financing associate to work with in SVB. Their clear understanding of the advert tech business makes them an excellent associate to develop with, enhancing our presence in Europe, APAC and the US.”

Josh Mackey, Vice President, Silicon Valley Financial institution, mentioned: “We’re happy to offer this credit score facility to VidCrunch because the Firm continues to broaden to extra publishers in additional territories with an distinctive retention price. Our purpose is to offer the Firm with the suitable financing, connections and international companies it must be profitable.”

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