Wednesday, February 8, 2023



Friday 13th – Less than 24 hours ago, Jane Anson, wine writer and publisher of JaneAnson.com commissioned an article on how the new ChatGPT technology can be used within the fine wine industry.

Within an hour, the commissioned writer, Simon Pavitt of the London Technology Club, had come back to Jane with a fully completed article, and accompanying illustration, entirely produced by both ChatGPT and OpenAI’s digital image creator NightCafe. 

As Simon said: “For the article, I simply asked how ChatGPT will impact the wine industry, in positive and negative ways. All I had to do was to curate the responses and make the article flow more coherently. The whole process took me around one hour compared to probably two dedicated days researching this subject for a usual technology and wine article.”

Entitled Chat GPT and wine: extinction-level event for wine writers and sommeliers?, the article explores the impact of the technology on wine marketing, tasting notes, sommeliers and wine writers, and on consumer behaviour.

“This was a subject that I’ve been increasingly interested in over the past few months,” said Anson, who was the first wine writer last year to publish one of her award-winning books, Bordeaux Legends, as an NFT, “but I never expected the results to be so impressive, so quickly.”

The article can be read here: https://janeanson.com/chat-gpt-and-wine-extinction-level-event-for-wine-writers-and-sommeliers

Just published yesterday in The New York Times: 

https://www.nytimes.com/2023/01/12/technology/microsoft-openai-chatgpt.html

What is ChatGPT?

ChatGPT is a computer program that can understand and respond to human language. It can be used to generate text, answer questions, and perform other language-related tasks. It’s trained on a vast amount of text data, so it can provide answers and respond to questions in a way that’s similar to how a human would. It was created by OpenAI, the San Francisco-based artificial intelligence research laboratory founded by Sam Altman and Elon Musk in 2015. Musk subsequently resigned from the board in 2018 but is still a donor to the non-profit part of the company.

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