DrivenIQ and Cartender Associate to Revolutionize Automotive Video Advertising for Sellers, Producers

Automotive patrons are recognized and offered with prime quality movies all through their purchasing journeys.

TOWSON, Md. (PRWEB) Could 04, 2022

DrivenIQ, the specialists in information and information applied sciences to assist companies finest promote to their ultimate prospects, right this moment introduced it has partnered with Cartender, the automotive trade’s quickest customized video manufacturing firm. With this partnership, sellers and producers can positively establish prospects who’ve visited their web sites and current these prospects with high-quality automotive movies all through their shopping for journeys, regardless of the place they’re purchasing on-line.

Here is the way it works:

1. Guests to supplier and producer web sites are recognized by VisitIQ, a Actual-time 1st Social gathering Shopper Identification Know-how. This expertise, by DrivenIQ, is just like Caller ID to your web site.

2. Inside minutes, personalized and manufacturer-approved movies – from check drives to particular provides to high-quality automotive commercials – are offered to prospects all through their on-line shopping for journeys. That is made potential with Cartender’s Render API and Mannequin Video API, together with DrivenIQ’s VideoIQ API.

3. Movies are offered to customers throughout Demand-side Platforms (DSPs), Over-the-High (OTT) streaming, and all social media platforms, together with TikTok – from web site go to to video, in close to real-time – regardless of the place the client’s journey takes them on-line.

“We’re thrilled to mix our 500+ million 1st Social gathering viewers data with Cartender’s refined automotive video expertise to assist entrepreneurs attain customers who’re within the automobile ‘hyper-shopping-and-research part’,” mentioned Albert Thompson, CEO of DrivenIQ. “Shopper video consumption is right here to remain, and a cookieless future is on its means. Why spend thousands and thousands of {dollars} trying to succeed in individuals who have by no means even visited your web site? It is time to cease the guesswork and focus your sources on individuals who have visited you, know you, are in attain and able to purchase.”

Collin Davis, CEO of Cartender, says profitable video advertising hinges on high quality information and superior APIs.

“The true energy in Cartender’s potential to routinely generate video content material at scale begins with the information supply,” mentioned Davis. “DrivenIQ’s ultra-local in-market information, coupled with our video APIs, helps retailers ship participating, related, and customised digital video content material that makes buying a automobile easy and enjoyable.”

Albert Thompson says this partnership brings many first-to-market instruments and advantages for sellers and OEMs, and their businesses:

  • The primary real-time, 1st Social gathering Information cookieless video advertising software.
  • The primary shopper journey answer for video that identifies consumers mid-research.
  • Entry to thousands and thousands of customized inventive, OEM-approved movies, and 1000’s of hours of car b-roll footage, together with make/mannequin video check drives, provide movies, branding movies, archival footage and commercials.
  • Web site go to to video consumption capabilities, all whereas prospects are within the hyper-shopping-and-research part.
  • Within the very close to future, the usage of information science to seize final automotive information to create real-time individualized automotive provide movies.

“We’re right here to revolutionize advertising philosophies throughout all verticals with in-depth 1st Social gathering information and superior promoting applied sciences,” mentioned Thompson. “We’re right here to succeed in severe intenders in real-time who visited your web site, whether or not they’re looking out, browsing or socializing elsewhere. We’re right here to assist entrepreneurs optimize their prices and attain the proper patrons on the proper time with the proper content material to attain most success.”

DrivenIQ is a data-driven intelligence expertise agency. Late final yr, Capstone Applied sciences Group, Inc CATG, an organization that acquires, operates and organically develops disruptive applied sciences, acquired an preliminary minority curiosity in DrivenIQ and has invested further capital to additional speed up the corporate’s development.

About DrivenIQ

DrivenIQ is an omni-data advert tech firm that focuses on zero get together and 1st get together information to assist companies finest promote to their ultimate prospects. The corporate provides quite a lot of providers, together with web site site visitors analytics, geo-zoning applied sciences, textual content message advertising, social media options, and DriveBidTM, a reside automobile trade-in market, to assist companies and entrepreneurs interact with their current and potential prospects. Based by Albert Thompson, a digital promoting knowledgeable and former automotive supplier, DrivenIQ is finest recognized for its automotive trade information options, though it helps small, medium, and huge companies throughout numerous industries. Go to for extra data.

About Cartender

Cartender offers video content material, digital advertising expertise and providers to automotive dealerships and answer suppliers, together with video check drives and scalable, data-driven content material manufacturing with omni-channel distribution. Cartender’s total suite of video merchandise empowers automotive entrepreneurs to boost each step of the buyer’s automotive shopping for expertise. Go to to study extra.

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