Amanda Evans, Writer at Search Engine Land

Amanda has developed digital promoting methods and paid media campaigns for corporations throughout a number of industries for greater than 20 years. She is data-driven and enthusiastic about developments in monitoring applied sciences to make sure purchasers keep a aggressive benefit. Her specialties embrace large-scale SEM campaigns, internet analytics and crafting complete, easy-to-use dashboards to empower account efficiency. Amanda holds an MBA from San Jose State College and a BSC from Santa Clara College. Earlier than serving as President of Closed Loop, a paid media company, Amanda based and led a complete digital advertising and marketing consulting company for seven years.

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