Saturday, December 4, 2021
Affiliate Marketing Updates

SBC launches “Affiliate Leaders” to connect international betting and igaming affiliates businesses

W ith the launch of Affiliate Leaders, SBC is connecting sports betting and igaming affiliate businesses from around…

By Staff , in Affiliate Marketing , at June 8, 2021


ith the launch of Affiliate Leaders, SBC is connecting sports betting and igaming affiliate businesses from around the world.

Affiliate Leaders provides a forum for affiliate marketing professionals to discuss the key issues influencing the future of the sector, share information, exchange ideas, and drive positive change through innovation.

The membership is open to affiliate businesses of all sizes. Any company that wishes to contribute to the conversation and join the community of their peers is welcome to join for free.

Much of the group’s networking activity will center on SBC’s portfolio of betting and igaming industry conferences and exhibitions, as Affiliate Leaders members will receive complimentary tickets to paid-for events such as CasinoBeats Summit, SBC Summit Barcelona, SBC Summit Latinoamérica, Betting on Sports Europe, and SBC Summit North America.

Members can also look forward to invitations to exclusive Affiliate Leaders networking sessions and opportunities to connect with operator partners, along with brand exposure and options for editorials and interviews on the SBC’s media properties.

The launch membership list includes AskGamblersBetter CollectiveBlexrBigwinboardbwise MediaCatena MediaClever AdvertisingEasyoddsFinder GroupGame LoungeLiveSport MediaKaFe Rocks, Oddschecker, Oddspedia, Natural Intelligence, SofaScore, and Web International Services.

Kelly Kehn, SBC’s Global Relationships Director, noted: “Affiliate Leaders will provide a much-needed global forum for a sector that is integral to the success of the sports betting and igaming industry. It represents a great opportunity for affiliates to come together and share knowledge about the strategic issues they face, while also delivering some valuable business opportunities by connecting them with key contacts at operators in markets around the world.”

The first Affiliate Leaders get-togethers are scheduled to take place at July’s CasinoBeats Summit at the InterContinental in St Julian’s, Malta, and September’s SBC Summit Barcelona at Fira de Barcelona.

Both events also feature full Marketing & Affiliation conference tracks, while the exhibition at Barcelona will have a dedicated Affiliate, Marketing, and Media Zone, complete with an exclusive lounge for Affiliate Leaders members.

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