Actofit acquires internet online affiliate marketing startup Adkitty


Adkitty’s acquisition bulks up CoachPro’s affiliate income streams channels.

Mumbai, Might 7, 2022 – Actofit, a wearable and health administration firm, has acquired Bengaluru-based affiliate-marketing startup Adkitty, for a deal worth of $1M in a money and product combine, to construct an end-to-end on-line health supply answer for health coaches.

This aligns with the Firm’s imaginative and prescient to construct a superlative Health Supply platform with a give attention to Unbiased Coaches and serving to them revamp their enterprise below their very own model, submit the pandemic period, which noticed over 56% trainers lose their job.

The built-in product being launched below Adkitty is known as CoachPro, which permits any coach to setup their very own free branded App and begin delivering health lessons inside a couple of minutes. A specialised health supply & commerce platform that absolves a coach the necessity to use and pay for a number of platforms and is an all-in-one Zoom, Shopify, Linktree, Acuity, Trainerize.

Coachpro permits trainers to arrange branded digital gyms throughout internet and apps, to promote and ship their health lessons & companies, to handle their enterprise 360°, monitor their shopper actions in actual time, with social leaderboards, and observe progress to personalise the health plans for every shopper. Shoppers work out with trainers in real-time utilizing their very own gear, from dwelling or gymnasium. With sensible wearables built-in throughout Garmin, Apple, Polar or Actofit the coach will be capable to observe person efficiency actual time, in addition to suggest well being & health suggestions, permitting clients to make knowledgeable shopping for choices.

In an period the place know-how is the most important hurdle for trainers to scale or bypass geographic boundaries, they’re restricted to work for the larger weapons and let go on constructing their very own model or run their very own enterprise. By eroding the know-how hole, and licensing the whole platform, CoachPro permits these coaches another; the power to retain & scale their clients and model as a substitute.

Nehal Challani, founding father of Adkitty, who will now function the CEO for CoachPro, says “CoachPro will allow and automate numerous features for on-line health trainers – empowering them to interrupt into the health market with the identical technological ammo as the large weapons.”

Actofit CEO Pratik Saraogi chimes in “The way forward for health goes to be a mix of bodily and digital. It’s going to require giving again the ability to the patron and the trainer, as a substitute of brick and mortar studios. It’ll depend on Cellular Apps with assisted digital coaching on screens, to permit individuals to exercise from wherever, and related sensors to trace person efficiency, and group engagement & social elements to present a group really feel.”

Shardul Sinha, from Medifit Consultants Non-public Restricted, managing and working gyms and leasing gear in over 250 company campus’ and using over 3000 coaches joins in as a co-investor. CoachPro goals to not solely drive enterprise worth for the trainers, but additionally up-skill their high quality and degree up the health supply for the customers. Shardul Sinha, is worked up with the prospect “This partnership is crucial in the direction of constructing a primary of it’s variety, an all-India based mostly organised coach influencer community, which can assist drive social commerce within the health area of interest.”

“I wish to see in 5 years from now, over 100,000 health coaches constructing enterprise digitally within the Digital India period. Wish to see extra youngsters desirous to work within the health business and finally see a bigger influence on society through discount of weight problems, diabetes and a greater basic well being all throughout.” says Nilesh Jain, an Investor at Actofit, and a companion on the funding fund Metaform Ventures.

The crew is now engaged on the early entry launch of its personalised health teaching platform to assist unbiased coaches, by the tip of Might 2022.



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